Day 1
November 8, 2023
9:30 am - 5:00 pm
Meeting Room

Crematory Operator Certification Program

Crematory Operator Certification Program in conjunction with the 2023 Mid-Atlantic States Cemetery & Funeral Conference and conducted by Matthews Cremation Division. Open to all, no matter the state you call home, all materials provided, certificate issued upon successful completion, qualifies for 6 CE credits in PA, MD, and VA. Please use the Crematory Operation Certification form in the Attendee Registration. Conducted by
Matthews Cremation Division. Sponsored by Implant Recycling.

3:00 pm - 5:00 pm
Exhibit Room



5:00 pm - 7:00 pm
Meeting Room

Cocktail Hour

Lee Longino
ICCFA President Elect & Senior Managing Director for the Major East Business Unit for SCI’s Major Markets

Cocktail Reception with Lee Longino, ICCFA President-Elect and Exhibitors. Sponsored by Matthews Memorialization.

Day 2
November 9, 2023
8:15 am - 9:15 am
Exhibit Room

Continental Breakfast


9:30 am - 9:45 am
Meeting Room

Opening Remarks

Opening Remarks

9:45 am - 11:00 am
Meeting Room

Lions and Tigers and Bonds, O My!

Kimberly Forrest
Founder and Chief Investment Officer, Bokeh Capital Partners LLC

This dynamic program will cover what is happening in the markets, why it is happening and what investors should do. Sponsored by AmeriServ Trust and Financial Services.

11:00 am - 11:30 am
Exhibit Room

Break with Exhibitors

Break Sponsored by Behar Mapping, LLC. and FamilyBronze

11:30 am - 12:20 pm
Meeting Room

Should Cremated Remains Rest in Peace?

Barbara Kemmis
Executive Director of the Cremation Association of North America

CANA hired Harris Insights and Analytics, publisher of The Harris Poll, to conduct consumer research with two objectives; 1) quantify the number of cremated remains (human and pet) in US and Canadian households and 2) gain insights into how consumers feel about the ashes in their homes and whether they have permanent placement plans or not. Attend and learn whether or not cremated remains should rest in peace depends a lot on your perspective. Sponsored by Ensure-A-Seal.

12:30 pm - 2:00 pm
Exhibit Room

Lunch with Exhibitors


2:00 pm - 3:00 pm
Room 1

From Feature to Asset: Embracing Nature to Grow Your Business

Doak Marasco
Manager of Strategic Partnerships

From trees and songbirds to turf grass and flowering plants, cemetery grounds evoke feelings of peace and hope and provide a sense of place and purpose. In this presentation, the value of well-maintained trees and turf will be discussed along with ideas for promoting the potential of these precious green assets.
- Share how well-maintained landscapes affect perceptions of cemeteries.
- Explore which natural features matter most to visitors and patrons.
- Offer ways to promote landscape assets for greater exposure in the community.
- Provide tips for proactive tree care and maintenance.

3:00 pm - 3:30 pm
Exhibit Room

Break with Exhibitors

Break with Exhibitors Sponsored by Global Bronze and Paradise Pictures, LLC.

3:30 pm - 4:30 pm
Meeting Room

How to Foster Preneed Sales with a Before I Die Festival

Gail Rubin
Certified Thanatologist and The Doyenne of Death®

How do you encourage people to come to your funeral home without attending a funeral? Invite these future customers to attend a Before I Die Festival. With a one- or two-day event at your facility, you can address the public’s curiosity, educate them about new trends in death care, build your preneed customer pipeline, generate great local media stories, and connect your funeral home to complementary end-of-life businesses. Utilize behind-the-scenes tours, panel discussions, and outside-the-box activities to engage your community. Learn how several funeral homes leveraged Before I Die Festivals to generate warm leads, create community connections, get great news coverage, and foster end-of-life planning conversations leading to preneed sales.

4:30 pm - 4:45 pm
Meeting Room

Closing Remarks

Closing Remarks

4:45 pm - 5:30 pm
Exhibit Room

Free Time with Exhibitors

Free Time with Exhibitors

5:30 pm - 7:30 pm
Exhibit Room

Wine and Food Pairing Experience

Sponsored by Coldspring, The Davey Tree Expert Company and ParadisePictures, LLC., John Yeatman & Guy Saxton.